Do you look your best on video? Lately, I have realized how imperative video is for business. Whether on You Tube or just on your website.
Having You Tube videos and the right keywords can land your page on the first page of google FREE! I know what your thinking …
“Are you nuts?? Who wants to star in their own video. You are completely putting yourself out there!”.
You would be right! You are putting yourself out there! But, that is exactly what your audience wants to see! Someone they can relate too, not a model reading off a script. They want to know you are genuine.
In hopes to generate more business I have decided I am going to start shooting videos. I am a sincere and genuine person. However, I still want to look good in the video!! So, I started researching how to look a little better in videos. I came across this great article on Self.com
How to Look Pretty on Video by Alexandra Samuel
Like the way you look onscreen with tricks from celeb makeup artist Pati Dubroff.
- First, No Foundation: The impulse is to pile it on. Don’t. It accentuates lines, pores and dry patches. Instead, use matte primer (we love Boots No7 Beautifully Matte Make-Up Base, $10) to prevent shine and minimize pores, then dab concealer on spots.
- But Brighten Eyes: Bad lighting and grainy video quality cast under-eye shadows. An eye-brightening pen (try Neutrogena Healthy Skin Brightening Eye Perfector Broad Spectrum SPF 25, $12) with superfine shimmer diffuses light, so eyes look alive. Dot underneath and blend.
- Go 3-D With Lips: Lipstick reads too flat–the camera loves dimension. Pick a hydrating pink or berry balm (like CoverGirl LipPerfection Jumbo Gloss Balm in Blush Twist, $8) to keep lips from blending with the rest of your face.
- Skip Eyeshadow: Which makes lids look heavy. Liner emphasizes eyes without adding weight. Trace gray or brown (we’re digging Too Faced Perfect Eyes Waterproof Eye Liner in Perfect Storm, $18) along top lids only. Black liner can be way harsh.
- Last, Dewy Cheeks: Powders are Dullsville. Glowier: a cream blush (go for Topshop Make Up Stick Blush in Acting Up, $20) applied to the apples of cheeks with a flat brush.